My lecture on Aristotle’s POETICS

Recently I had the great privilege of delivering a lecture at my alma mater, St. John’s College, in Santa Fe, New Mexico, as part of the Dean’s Lecture Series. The title of my lecture was “Exploring Aristotle’s Poetics through the eyes of a...
How to Write a Great Custom Text Ad for Amazon

How to Write a Great Custom Text Ad for Amazon

Amazon Marketing Services (AMS) is hands down the best way for you to promote your self-published book on Amazon. It’s their own built-in targeted advertising service. It shows ads for your book to people who are already shopping for books like yours–in other...
5 Essential Tools for Author Self-Promotion

5 Essential Tools for Author Self-Promotion

Self-publishing has come a long way in a short time. When I was starting out in the late 1990s, it was considered the last refuge of the incompetent. Now, it’s a viable, respectable way to get your work out there without having to spend years negotiating the labyrinth...
10 Tips on Character Development

10 Tips on Character Development

After plot, character development is the most important element of storytelling you need to think about. But writing strong characters is difficult. It’s an art form unto itself, and if you don’t pay enough attention to it, your readers will enjoy their...
6 Ways to Become a Better Writer

6 Ways to Become a Better Writer

When I was a teenager, my goal in life was to become a published writer. I’ve always considered myself very lucky that I achieved that goal well before the age of 30. Since publishing my first novel, Eddie’s Bastard, in 1999, I’ve published 13 more books, won or been...
How to Think of Good Story Ideas

How to Think of Good Story Ideas

About the Author William Kowalski is the author of 14 novels published by HarperCollins (US), Transworld/Doubleday (UK), and Orca/Raven (Canada). He is the recipient of the 2001 Ama-Boeke Award, the 2014 Thomas H. Raddall Atlantic Fiction Award, and four nominations...